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Utilizing Music and Culture to Create Lasting Impact and Change

SpeakerS:

Jake Groshong, CEO, Playing for Change Foundation
Panos A. Panay, President, Recording Academy
Aloe Blacc, Grammy Nominated and RIAA Diamond Certified Recording Artist

“Nobody needs to hear me sing another song about how I'm sad about a heartbreak, but I'd love to be able to write songs that can amplify the message of actual heroes who are doing the work on the front lines.” Aloe Blacc
“I've seen the transformational power of music not just in terms of changing narratives but more importantly in opening doors that are shut closed for 99.999% of other activities.” Panos A. Panay
“We have found that the heartbeat of social change is music. We're in refugee camps, slums, really rough areas around the world, and we use music to create a future for kids who have lost their own identity.” Jake Groshong

Key takeaways:

  • The power of music: Music can drive positive social transformation and can bring people together, fostering a sense of belonging. Artists like Aloe Blacc use their work  to support nonprofit organizations and social missions, aiming to inspire others to take up leadership roles in their communities. 
  • Cultural diplomacy and social change: Music as a universal language bridges cultures and fosters connection. The Latin Grammys exemplify how cultural initiatives can elevate Latin music globally, enhancing cross-cultural understanding and demonstrating the potential of cultural diplomacy.
  • Empowering youth and marginalized communities: There is a need to empower young people, particularly disempowered young women, by providing them with access to education and opportunities in the music industry.

Action items:

  • Promote access to music education: Governments, businesses and NGOs should invest in music education programs, particularly in underserved and marginalized communities, to provide young people with the skills and opportunities to engage in the music industry and beyond. 
  • Foster cultural diplomacy: Governments should incorporate cultural diplomacy into their foreign policy strategies, using music and other cultural expressions to build bridges between different communities and nations.
  • Support nonprofit organizations: All stakeholders should support nonprofit organizations that use music to drive social change,including funding, volunteer efforts, and amplifying the messages of these organizations through various media channels.
  • Create inclusive platforms: The Recording Academy and similar organizations should continue to expand globally, creating inclusive democratic platforms that represent diverse cultures and voices. 
  • Engage youth leaders: Governments, NGOs, and businesses should actively engage with youth leaders to develop solutions, such as advisory boards, mentorship programs, and leadership training initiatives that empower young people to face challenges and shape their future.

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