Richard Zaltzman, CEO, EIT Food
Sonya Hoo, Managing Director & Partner, Boston Consulting Group
“Put the farmer right at the center of this; if the farmers are not involved every step of the way, it's very difficult to succeed, and there's a real lack of farmer voice in these discussions at the moment.” Richard Zaltzman
“One thing we hear a lot when we do talk to farmers, but also when we look at the economics of transitioning as a farmer, is that there are often quite clear long-term benefits from transitioning to more regenerative practices.” Sonya Hoo