As Coca-Cola’s first Chief Sustainability Officer, Bea Perez advances a global sustainability strategy designed to help grow the business while making a lasting, positive difference for consumers, communities and the environment.
Bea is leading a global effort to embed sustainability into operations. Under her direction, the Coca-Cola system is making progress toward a comprehensive set of sustainability commitments across all areas of the business with a focus on women’s economic empowerment, water stewardship and well-being. She also directs the efforts of the Coca-Cola Foundation – the company’s global philanthropic arm.
Prior to establishing The Office of Sustainability, Perez served as Chief Marketing Officer for Coca-Cola North America, where she built brands by developing strategic partnerships with American Idol, NASCAR, NBA, The Oscars, and by working with notable celebrities like Ryan Seacrest and LeBron James.
Among her recognitions are membership in the American Advertising Hall of Achievement and the Sports Business Journal’s Hall of Fame. She has been recognized as a “Conservation Trailblazer” by The Trust for the Public Land. She was on Hispanic Executive magazine’s list of Top 10 Leaders, one of Green Building & Design magazine’s “10 Most Powerful Women in Sustainability”, and she was featured as one of the “25 Most Powerful Latinas” on CNN and in People en Español.
Perez is a strong advocate for community service, serving on numerous boards. She also serves on the corporate board for Primerica. She holds a Bachelor’s of Science degree in marketing from the University of Maryland.